trot inc

the mobile app incubator

we fund you $20k
to build or scale
your mobile app.

apply now
learn more

the program

01

the build track

for founders with an idea.

trot backs first-time app founders with the capital, team, and network to launch a real product.

you bring the idea. we bring everything else: engineers, designers, creators, and advisors.

$20k in dev and marketing credits toward the build of your app.

02

the growth track

for founders with a live app.

already shipped? we run your growth.

our team runs your app's marketing so you can focus on the product.

$20k in marketing credits toward ugc, organic growth, and creator campaigns.

a handful of founders per cycle. one application. two calls. yes or no.

from start to exit

the build is the easy part. what most first-time founders are missing is the network. we plug you into ours on day one.

engineers who have shipped top-charting apps. designers behind some of the most recognized product experiences in mobile.

creators with the audiences that move installs. advisors who have built and sold consumer apps.

you do not graduate out. you stay in from kickoff to exit.

whether you're building your first app or scaling one that's already live, you stay in from kickoff to exit.

trot team
trot team
trot team
trot team

the network

every founder gets the full weight of the trot network. no menus, no add-ons. it is the program.

  • 01

    engineers

    the team that has shipped top-charting consumer apps. they build yours.

  • 02

    designers

    product and brand designers behind some of the most recognized experiences in mobile.

  • 03

    creators

    access to the creator network that moves installs at scale.

  • 04

    advisors

    operators and founders who have built and sold category-defining apps.

  • 05

    founders

    a private room with every founder we have backed. metrics, launches, what is working.

who we back

  1. 01

    first-time app founder

    you have never shipped a mobile app before. you have one idea you cannot let go of.

  2. 02

    the operator

    you have built things in other formats: an agency, a brand, a saas. this is your first app.

  3. 03

    the specialist

    you see a market clearly that others miss, and you know exactly what to build for it.

  4. 04

    the part-time builder

    a job, a few hours a week, and the conviction to launch your first app anyway.

  5. 05

    the technical founder

    you've built your app. you've shipped. you need distribution, not engineers.

the portfolio

app cult

want to learn about building and scaling mobile apps before you commit?

$95/month


if you're new to this world and want to learn about building and growing consumer apps, join the app cult discord server:

  • learn the playbooks that our team and our funded founders use to build and scale the best consumer apps
  • find collaborators for coding, design, or marketing

questions?

a mobile app incubator. we back first-time app founders with $20k in credits and the network to launch or scale. two tracks: the build track (we build your app) and the growth track (we run your marketing).

first-time app founders. the build track is for founders with an idea. the growth track is for technical founders with a live app that needs distribution. if you've built and scaled a mobile app before, this is not the program for you.

$20k per company. build track: applied as dev and marketing credits toward design, engineering, and launch. growth track: applied as marketing credits toward ugc, organic growth, and creator campaigns. not cash paid to you.

$20k in credits toward either the build or the growth of your app, the team that runs it with you, and access to the full trot network from kickoff to exit.

consumer mobile. if it is not an app, we are not the right fit.

a handful of founders per cycle. most applicants do not get in. the ones that do get everything.

fill out the application on this page. accepted founders book a call within the week.

if you don't have a live app yet: build track. if you have a live app in the app store that needs marketing: growth track. still not sure? apply and we'll figure it out on the call.

yes. your app has to be live in the app store or google play at time of application.

ugc creator campaigns, organic social growth, paid ads if it makes sense, aso, and paywall optimization. our team executes end to end.

yes. terms are disclosed at signing. same equity structure across both tracks.

your first app should not be your hardest.

apply now